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Privacy Policy

Thank you for visiting (the “Site”).

Privacy Policy

Updated 19/08/2019

This Policy sets out how information about Entities (as defined below) is collected, used and disclosed in connection with the (the “Website”), credit report access service and other services as defined in the Terms of Use found at

Collecting Personal Information:

When you register for Loop Financial Inc.’s (“Loop”) credit report access service to obtain a credit score and/or credit report for yourself and any other identified entity (each an “Entity” and collectively “Entities”) at no charge, we, with your consent, will obtain and provide you with the credit score and/or credit report for each Entity from Equifax or another consumer reporting agency at no-charge. You hereby confirm that you are authorized to provide consent on behalf of each Entity.

We will collect information (i.e. first and last name, date of birth, social insurance number, mailing address telephone number, business name and business address) about the Entities (“Personal Information”) in order to obtain and provide the credit reports and/or credit scores for each of the Entities.

Loop will use each Entity’s credit scores and credit reports and Personal Information to understand each Entity’s financial needs and credit history and provide information about products and services offered by Loop and third parties that may be of interest to each Entity. Loop will obtain and provide each Entity’s’ credit score and/or credit report after your registration is accepted and intermittently for as long as your account with Loop is open. Loop will not disclose Personal Information to third parties (other than its affiliates) for marketing purposes without your consent.

Credit reports about an entity typically contain information about the types and amounts of credit advanced, payment histories, negative banking items, collection actions, legal proceedings and bankruptcies reported by the entity’s creditors. If you wish to withdraw your consent to the collection and use of Personal Information, simply close your Loop account by contacting

Online Registration: To register for the credit report access service one must provide an email address and a chose a confidential password to order to create an online account to access the service. We strongly recommend that passwords be maintained in confidence. We will never ask anyone for their password in any unsolicited communication.

Marketing and Promotional Communications: Loop may use Personal Information to contact an Entity by mail, email or telephone to market or promote products and services that may be of interest. To unsubscribe form marketing and promotional emails click on the unsubscribe link. To stop receiving other types of marketing and promotional communications, contact us in the manner described below.

Disclosure of Personal Information

We will not disclose, trade, sell or transfer Personal Information in any manner not provide permitted without your consent.

Service Providers: Personal Information may be transferred (or otherwise made available) to our affiliates and other third parties who provide products and services on our behalf. Loop uses service providers to host the Website, operate certain of its features, send communications in electronic form, or manage and analyze data and our advertising effectiveness. Personal Information may be maintained and processed by Loop and its affiliates and other third-party service providers in foreign jurisdictions. If Personal Information is transferred to a foreign jurisdiction, it will be subject to the laws of that jurisdiction and may be disclosed to or accessed by the courts, law enforcement and governmental authorities in accordance with those laws. Service providers are only given the Personal Information they need to perform their designated functions and are not authorized to use or disclose Personal Information for any other purpose.

Equifax or other consumer reporting agency: When you sign up for Loop’s credit report access service, you provide consent to us to provide the first and last name, date of birth, mailing address, telephone number, social insurance number, business name and business address (if applicable) for each Entity to Equifax so that they can provide credit score and/or credit report for each Entity in accordance with this Policy.

Legal/Compliance: Loop, its affiliates and service providers may provide your Personal Information to comply with legally enforceable demand or legal process (i.e. a search warrant) or to other duly authorized authority investigating a breach of an agreement or contravention of law or detecting, suppressing or preventing fraud or as otherwise required or permitted by applicable law. Personal Information may also be disclosed where necessary for the establishment, exercise or defence of legal claims and to investigate or prevent actual or suspected loss or harm to persons or property.

Sale of Business: Personal Information may be transferred in connection with a prospective or completed merger or sale (including transfers made as part of insolvency or bankruptcy proceedings) involving all or part of Loop or as part of a corporate reorganization or stock sale or other change in corporate control.

Collecting Information About Your Visit To Our Website

One can visit the Website anonymously. We and our service providers collect IP addresses and other information such as page requests, browser type, operating system and average time spent on the Website for each visitor to help us monitor and improve the Website.

The Website uses “cookies”. A cookie is data that the Website can send to your browser which may then be stored on your hard drive so the Website will recognize you if you return. We use cookies on the pages on the Website that have log in prompts or can be customized. If you register to open an account, cookies may allow Loop to know who you are, may be necessary to access your account information in order to deliver products and services, and (3) will provide us and our service providers with information that we will use to personalize the Website to reflect your preferences. Cookies to help us understand activity on the Website, to improve the Website and improve our service.

A Web browser can notify you of the receipt of a cookie or set to refuse certain cookies. If you refuse cookies from the Website, certain of its features may not be available to you.

The Website may also use “tracer tags” or “Web Beacons” that allows us to track the pages you visit. We use these to help us optimize and tailor the Website for you and other visitors to the Website.

Safeguards and Retention

Personal Information is confidentially maintained on servers located in Canada and the United States. We have implemented reasonable administrative, technical and physical measures in an effort to safeguard Personal Information in our custody and control against theft, loss and unauthorized access, use, modification and disclosure. We restrict access to Personal Information to employees and authorized service providers who require access to fulfil their responsibilities.

Personal Information is retained for a period that is no longer than necessary for the purposes stated above or to meet legal requirements.

Access to Your Personal Information

You have the right to access, update, and correct inaccuracies in Personal Information, where permitted by law. To do so contact us in the manner set out below. You may also update certain contact information through our online portal. We may request certain information or documentation to verify the identity and authority of any individual seeking to exercise such right.

Changes to the Privacy Policy

This Policy will be to reflect changes to our practices and applicable law. We post the then current Policy on the Website. Personal Information will be treated in accordance with the Policy in place at the time it was collected and as required by law, unless you consent to a subsequent version of this Policy.

Contact Us

Please contact our Privacy Officer if:

  • you have any questions or comments about this Policy,
  • you wish to access, update, and/or correct inaccuracies in Personal Information, or
  • you otherwise have a question or complaint about the manner in which we or our service providers collect, maintain or use Personal Information.

You may contact our Privacy Officer by email at or by mail at the following address:

Loop Financial Inc.
410 Adelaide St W
Suite 500
Toronto, Ontario
M5V 1S8

Have a question about our Terms? Get in touch

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